NMA LiveOnline Webinar "Frame Forward" with Kaiser Yang

Description

Frame Forward 

Lay the critical groundwork for breakthrough ideas.

Workshop Overview

What if your teams could unlock deeper clarity, alignment, and focus before jumping into ideation mode? In this immersive, interactive session, participants will build the critical foundation for a successful innovation process by fully analyzing the challenge from multiple angles—broadening their thinking and elevating the quality of future solutions. 

Through a structured framework, participants will define their desired outcome, explore the opportunity from different perspectives, and understand the deeper value behind solving it. By applying situational context, participants will develop clearly focused “How Might We” questions, then use reframing lenses to refine the ultimate question that they look to solve for. 

This is more than an exercise in framing —it's about building strategic awareness, removing ambiguity, and setting the stage for breakthrough outcomes, as the questions that are asked will have a profound impact on the range and quality of solutions discovered. 

Key Objectives + Outcomes 

Clarify a meaningful, outcome-focused opportunity statement Explore the opportunity from past, present, and future perspectives Identify key stakeholders, sources of resistance, and strategic levers Develop “How Might We” questions to fuel creative ideation Build alignment around value creation and business relevance Reframe and refine the opportunity to uncover new pathways and insights.

About Kaiser Yang

Kaiser Yang is the CEO and co-founder of Platypus Labs, a global innovation research, consulting, and training company. He’s an award-winning author, a proven hyper-growth leader, and a globally-recognized innovation expert.

Kaiser passionately believes that even the most transformative innovations can be fast, scrappy, and accessible to us all.

Over the last 25 years, Kaiser has been at the forefront of global innovation, building and scaling multiple technology startups and guiding transformative initiatives with clients such as Microsoft, Disney, The Gap and other Fortune 500 organizations.

Today, he helps leaders and teams achieve the outcomes they crave - growth, innovation, competitive advantage, deeper engagement, and predictable results.

Kaiser’s award-winning book, Crack the Code, 8 Surprising Keys to Unlock Innovation, demonstrates his proven system to help everyday people innovate in their everyday work.

Kaiser is also an award-winning restaurateur, a passionate breeder of koi fish, a golf enthusiast, and the proud father of teenage twins.