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NMA LiveOnline Webinar "A Leader's Guide to Leveraging LinkedIn"

July 16, 2026 12:00 PM - 1:00 PM (EDT)

Description

Transform LinkedIn from a passive profile into an active leadership and career-building platform. This is a practical session for individual contributors and emerging leaders who want to strengthen credibility, build meaningful relationships, and show up online with greater purpose and confidence. Participants leave with a clearer professional message, a stronger profile, and a simple routine for staying visible without feeling overwhelmed.

Learning Path

1. Clarify Your Value

Define what you want to be known for, who you support, and the professional strengths you bring.


2. Elevate Your Profile

Refine your headline, photo, About section, and experience so your profile tells a clear career story.


3. Network on Purpose

Connect with peers, mentors, colleagues, alumni, and industry contacts with clear intention.


4. Share Useful Insight

Use simple posts and thoughtful comments to show initiative, curiosity, and professional perspective.


5. Start Real Conversations

Turn online engagement into follow-ups, learning conversations, introductions, and opportunities.


6. Keep It Sustainable

Use a simple weekly rhythm that makes LinkedIn manageable, consistent, and career-focused.


Participant Takeaways

Participants will learn how to position a LinkedIn profile around credibility, direction, and professional identity.


Participants will learn how to grow a stronger professional network through relevant, intentional connection.


Participants will learn how to create visibility through approachable posts, comments, reflections, and lessons learned.


Participants will learn how to move beyond activity and use LinkedIn to build authentic professional relationships.


Key Takeaway

“Your professional reputation is being built whether you manage it or not. LinkedIn gives you a place to shape that reputation with intention.”


15-Minute Weekly Routine

Time

Action

3 min

Respond to notifications and acknowledge engagement.

5 min

Comment thoughtfully on three relevant professional or industry posts.

3 min

Send two intentional, personalized connection requests.

4 min

Share one useful insight, article, reflection, or lesson learned.

Live Exercise

Invite attendees to draft a sharper professional headline during the session so they leave with an immediate improvement.


Prompt: I help ___ achieve ___ through ___.


Footer: LinkedIn strategies for individual contributors and emerging leaders

Contact Information

National Management Association | NMA
Name: Darrell Wacker
Phone: (937) 294-0421
Email: darrell.wacker@nma1.org
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